Santa Cruz Sticker Dot Guy Red/Yellow (3.5 inch)
| Availability: | In stock |
| Available in store: | Check availability |
The Santa Cruz Sticker Dot Guy Red/Yellow (3.5 Inch) brings a playful twist to one of skateboarding's most recognizable logos, transforming the classic Santa Cruz Dot into a cartoon character full of personality. The design features a bright red, rounded body with the iconic Santa Cruz lettering stretching diagonally across the center in bold yellow with thick black outlines. Above the lettering, a pair of oversized, half-closed eyes gives the character a relaxed, slightly mischievous expression. Yellow arms and legs extend from the red body, complete with exaggerated white cartoon gloves and bright blue sneakers with white soles. One hand flashes a peace sign while the other hangs open at the character's side, and the oversized shoes create the impression of the Dot Guy casually strutting forward. The entire illustration is outlined in black and surrounded by a light grey die-cut border, giving the sticker a clean, finished appearance.
Measuring 3.66 inches by 3.5 inches, the Santa Cruz Dot Guy sticker features a white vinyl construction with a custom die-cut shape that follows the character's outline rather than a conventional square or rectangular format. The combination of bright red, yellow, blue, black, and white gives the artwork a distinctive retro-cartoon appearance that stands out on skateboards, helmets, laptops, toolboxes, and other personal gear. Each pack includes five stickers, making it easy to decorate multiple items or share a few with friends. The compact size preserves the details of the original artwork while remaining versatile enough for smaller surfaces.
Santa Cruz Skateboards was established in 1973 in Santa Cruz, California, under NHS, the company founded by Richard Novak, Doug Haut, and Jay Shuirman. As one of skateboarding's longest-running manufacturers, Santa Cruz helped shape the industry through influential professional teams, innovative board designs, and some of the most recognizable artwork ever produced for skateboards. Throughout the 1980s and 1990s, riders including Steve Olson, Rob Roskopp, Jeff Kendall, Jason Jessee, Tom Knox, and Eric Dressen helped establish the company's reputation while its graphics became an equally important part of skateboarding culture.
The Santa Cruz Dot logo has been a central part of the company's identity for decades. Its bold circular design and unmistakable lettering have appeared on countless skateboard decks, wheels, shirts, stickers, and accessories. Alongside legendary creations such as Jim Phillips' Screaming Hand and the original Roskopp graphics, the Dot became one of the defining symbols of Santa Cruz Skateboards. The Dot Guy design takes that familiar identity in a different direction, incorporating classic cartoon influences, expressive facial features, and a colorful character that brings a lighter, more playful personality to the brand's established visual style.
For skateboarders throughout the San Gabriel Valley, Santa Cruz graphics have remained a familiar presence for generations. From the local skate scenes around Monrovia, Arcadia, and Pasadena to the parks and neighborhood spots of Duarte, Glendora, Claremont, and South Pasadena, Santa Cruz continues to connect the history of skateboarding with the riders keeping that culture moving forward. The Dot Guy sticker captures that connection in a fun, recognizable design without straying from the brand's roots.
The Santa Cruz Dot Guy Red/Yellow Sticker features a red cartoon Dot character, yellow Santa Cruz lettering, half-lidded eyes, white gloves, yellow arms and legs, blue sneakers, and a light grey die-cut outline. Printed on white vinyl and measuring 3.66 inches by 3.5 inches, this sticker offers a colorful interpretation of one of skateboarding's most enduring logos from a company that has been producing iconic skateboards and apparel since 1973.
Stix SGV has proudly served the San Gabriel Valley skateboarding community since the late ‘90s. With three locations across Los Angeles County, we’ve been deeply rooted in the local scene. Our Monrovia shop has been a staple since 1997, followed by our Claremont location in 2014, and our South Pasadena shop opening its doors in 2022. Our mission has always been simple: to uphold skateboarding culture and stay true to our community.