Thrasher Magazine (July 2026)

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Thrasher Magazine (July 2026) drops into summer at full speed with one of the loudest covers of the year, putting Chris Joslin front and center for his long-awaited SOTY Rico victory lap issue. The cover image captures pure chaos and celebration — Joslin floating a massive switch frontside flip over a rugged Puerto Rican stone bank while the iconic red Thrasher masthead explodes behind him. Wrapped around the main action shot is a collage of the entire island mission crew, including heavy hitters like Ryan Sheckler, Jamie Foy, Zion Wright, and more, all soaking up the heat, drinking out of pineapples, waving Puerto Rican flags, and causing exactly the kind of destruction this magazine has always documented best.

The entire layout feels raw and alive in classic Thrasher Magazine fashion. Nothing is overly polished or staged. The issue blends skateboarding, travel, sunburnt victory-lap energy, and pure skate-tour madness into one giant visual mess in the best possible way. Palm trees, tropical skies, sketchy architecture, and gritty spot photos all collide together like a scrapbook from a trip nobody should’ve survived. It’s the kind of issue that feels just as important sitting on the counter at the shop as it does getting stuffed into a backpack after a session at Garvey, Almansor, or pushing through Pasadena streets during a hundred-degree SGV summer afternoon.

Founded in 1981 by Kevin Thatcher, Eric Swenson, and Fausto Vitello under High Speed Productions out of San Francisco, Thrasher has remained the most important voice in skateboarding for decades because it never stopped documenting skating honestly. Whether it’s legendary SOTY runs, underground DIY scenes, interviews, tour articles, or emerging talent, the magazine continues to carry the same rough-around-the-edges spirit that built skateboarding culture in the first place.

Inside the July 2026 issue, the SOTY coverage keeps rolling with Jamie Foy helping pass the torch while Grant Taylor revisits his legendary 2011 Skater of the Year run. Milton Martinez breaks down his personal “5 Greats,” and longtime Thrasher photographer Michael Burnett (“The Butcher”) contributes fresh photography capturing upstart talent from both local scenes and his hometown roots in Argentina. It’s stacked front to back with interviews, travel stories, photos, slams, and enough skateboarding history to keep the issue living on coffee tables and shop counters long after the month ends.

The July 2026 cover alone already feels collectible — a perfect snapshot of modern skateboarding’s mix of elite progression, chaos, friendship, and weird tour energy that still connects directly back to local scenes like the San Gabriel Valley, where kids still discover skating through magazines, videos, curb spots, and skate shops instead of algorithms.

Stix SGV has proudly served the San Gabriel Valley skateboarding community since the late ‘90s. With three locations across Los Angeles County, we’ve been deeply rooted in the local scene. Our Monrovia shop has been a staple since 1997, followed by our Claremont location in 2014, and our South Pasadena shop opening its doors in 2022. Our mission has always been simple: to uphold skateboarding culture and stay true to our community.

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